Fluid typography scales up or down based on the size of the viewing device or browser window within a predefined min-max
font size. This is in contrast to static font sizes, which are set to a specific pixel value and do not scale according
to the viewport.
Do:
Use fluid font styles as default.Section headings should be center-aligned.Ensure that all headlines have the same vertical line of the grid when left-aligned.Use only predefined font styles for text, headline, and display copy to ensure a proportional scaling of all copies,
aligned with the fluid spacers, and a consistent appearance over all products.Use display styles for either hero intro, stats, or emotional moments.Use headline-xx-large for dedicated appointing of a section.Use text-styles for running text.Text-small is the default, but a bigger text style can be picked for introductions and short descriptions.Pair a headline style with a text style one or two steps below (e.g. headline-large with text-medium).Use text-xx-small only for disclaimers/consumption.
Don't:
Don't use static font styles.Don't use thin or any italic style of the Porsche Next.